new ideas

Simon's (from W+K London) blog is all about posting one great business, cultural or ad idea a day - a great piece of discipline for thinking differently every day (and a great use of blog as a scrapbook). Other examples of the discipline aspect of this comes from Paul Colman and Russell Davies who have used blogs as ways to document (some might say force) changes in their own behavior by publicly posting them.

All this has motivated me to start imposing this discipline on myself. I can't promise an idea a day but here goes (though this one probably exist already). Why not create a mash up of Google Earth and something like Trip Advisor (or even just use Google Maps). The idea is to allow people to leave post-it's or tags at particular addresses - sort of postcards to the world about an experience that doing something or at a particular area. Visitors (or anyone else) who wanted to know about a particular spot in htat city/town/region could then search out that area on the map and see what others have said.